Lifestyle & Culture

More than 70 members of the Pepsi-Cola Jamaica team participated in the event, reinforcing the brand’s long-term commitment to western Jamaica’s recovery, as Christopher Bennett, Brand Coordinator for Gatorade at Pepsi-Cola Jamaica, affirmed, “Communities are still rebuilding.”

Collaborating with Grace Foods, the brand delivered essential nourishment at the 2026 staging, supporting over 30,000 participants through hydration stations and an engaging on-site wellness activation

Jamaican guitarist Robert Browne received multiple Grammy Certificates for his contributions to Grammy-nominated projects by Ziggy Marley, Shaggy, and Protoje. He was also surprised with a Platinum disc recognising his work on The Miseducation of Lauryn Hill

The Link Up honors the 2026 Best Reggae Album nominees through a landmark partnership event that features panel discussions, industry dialogue, live performances, and meaningful community impact during Grammy Week.

Grammy-winning and global reggae voices, including Julian Marley, Gramps Morgan, and Kabaka Pyramid, join Rastafari-led fundraising effort supporting hurricane-affected communities.

Fiwi Campus kicks off 2026 with the first staging of ‘GEN NOW,’ featuring Trinidadian artist Twin Sanity."Spotlighting him now aligns with our commitment to supporting artists before the breakthrough, not after", said Javaugh Bell from the team

In partnership with the Kiwanis Club of CyberConnect Jamaica, Sygnus donates supplies and brings festive joy to more than 100 young patients.

Appleton Estate Introduces Limited-Edition Spanish Sherry Cask Release, Uniting Jamaican Rum Craftsmanship with Spanish Sherry-Making Heritage

Xodus Carnival unveils its bold 2026 vision as carnival generates over J$91 billion for Jamaica’s economy, with the band setting its sights on Spanish-speaking markets and growing interest across the Caribbean and key global territories ahead of an elevated 2026 experience

The one-day benefit concert brought together culture, music, and community, blending entertainment with purpose to generate vital support for the agricultural sector’s post-hurricane rebound. “This wasn’t just a show - it was Jamaica uniting for our farmers,” Festival Director Jason Henzell said