Canada to Officially Launch Its First Reggae Month With Expansion Planned for 2027

Renowned radio personality SPEXDABOSS and his partners have unveiled a new cultural initiative set to expand across the Greater Toronto Area and beyond in 2027. Backed by Jamaica’s Ministry of Culture, the official launch will take place on August 1

SPEXDABOSS, Canadian reggae ambassador

Canada is set to officially celebrate its first-ever Reggae Month, with Harbourfront Centre hosting the inaugural launch of Reggae Month Canada during Island Soul, its annual celebration of Caribbean arts, culture and community over the August long weekend.

Inspired by Jamaica's internationally recognized Reggae Month celebrations, the new initiative is spearheaded by Canadian reggae ambassador, internatonal DJ and radio personality SPEXDABOSS tother witg Farex Entertainment Inc., Fidelis Business Management and MVB Consulting, who joined forces aims to celebrate Canada's rich reggae heritage while strengthening cultural ties between Canada and Jamaica through music, education and community engagement, with expanded programming scheduled to roll out in 2027.

For more than two decades, Island Soul has celebrated Caribbean arts and culture, making it a fitting home for the historic launch. "Island Soul has always celebrated the richness and diversity of Caribbean cultures," said Tenio Evangelista, President and Chair of the Board of Directors at Harbourfront Centre. "We're proud to host the official launch of Reggae Month Canada and provide a platform for an initiative that celebrates reggae's cultural legacy while bringing communities together through music, creativity and shared experiences."

Beginning in 2027, Reggae Month Canada will expand to include live performances, educational programming, an industry conference, youth mentorship opportunities and community events across the Greater Toronto Area and beyond.

"For decades, reggae has been more than music to me. It has been the soundtrack to my life and career," shared SPEXDABOSS, co-founder of Reggae Month Canada. "Creating Reggae Month Canada has always been about building something lasting. We want to celebrate Canada's reggae community, strengthen the cultural ties between Canada and Jamaica, and create new opportunities for artists, youth and future generations. August 1 is the first step."

The initiative has received the approval and support of Jamaica's Minister of Culture, Gender, Entertainment and Sport, the Honourable Olivia 'Babsy' Grange. "This initiative will serve as an important platform for showcasing Jamaican excellence while reinforcing the enduring legacy of reggae as a UNESCO-recognized cultural expression that transcends borders and generations," added the Honourable Olivia "Babsy" Grange, Jamaica's Minister of Culture, Gender, Entertainment and Sport.

"Creating Reggae Month Canada has always been about building something lasting" (Photo: Ashanie Braham)

The official launch also marks the next chapter of The Riddim Track, Canada's only commercial reggae radio show. Hosted by SPEXDABOSS for the past 25 years, the program has connected generations of listeners with reggae music and culture across Canada. The August 1 event marks the fourth edition of Riddim Track Live by the Water.

The free launch event will take place during Riddim Track Live by the Water on Saturday, August 1, featuring DJ sets by SPEXDABOSS, reggae dance performances, interactive family activities, and headline performances from 2026 JUNO Award winner Naomi Cowan and six-time JUNO Award winner Exco Levi.

With an estimated 300,000 members of the Caribbean diaspora living in Toronto, Canada has become one of the most significant overseas markets for Jamaican artistes. Live reggae and dancehall performances take place almost every week, highlighting the country's deep-rooted connection to Jamaican music and culture.