The dancehall artiste continues his momentum as recent single “Van Cleef” dominates local charts while he surpasses 400 million total YouTube views, led by breakout hit “V6,” which recently crossed the 50 million views milestone

The filmmaker behind several of Ayetian’s standout visuals dives into his creative process, bringing authentic Jamaican storytelling to life on recent hit “Donkey Call,” while promising fresh creativity on “JAMPACK” and ambitions beyond music videos.

At 50 years old, while having already achieved almost everything possible in dancehall, the phenomenon delivers one of his most focused and complete projects in years. From the song selection and sequencing to the production choices and overall structure, God and Time feels intentional, polished, and crafted with purpose

Magnum renews commitment to dancehall with Reggae Sumfest title sponsorship, following Friday signing. “We recognise dancehall as one of Jamaica’s most valuable cultural assets,” says J. Wray & Nephew’s Pavel Smith